Apple reveals iOS 7 design revamp

Apple has unveiled a new look for the user interface of its smart device iOS operating system - the first to be overseen by its design chief Jony Ive. He said the aim was to make the system look "cleaner" to help "elevate" users' content. It involves a shift away from skeuomorphism - the use of leather, wood and other real-world textures in apps. A similar change has also been made to its OS X system for Mac computers. Highlighting the new look of the firm's Game Ceer app, Apple's senior vice president of Software Engineering Craig Federighi joked: "We just completely ran out of green felt and wood - this has got to be good for the environment." About 37.4 million iPhones shipped worldwide in the January-to-March quarter according to market intelligence firm IDC. Although that was a rise on the same period in 2012, the study indicates the firm's smartphone market share slipped to 17.3% while Android's grew to 75%, thanks in large part to Samsung's success. It also indicated Apple is facing a similar trend in the tablet sector. Apple's products might still be more profitable, but IDC suggested it needed the refresh. "People were getting a bit bored with the old design so Apple needed to make significant changes," said IDC's mobile device research director Francisco Jeronimo.

Apple reveals iOS 7 design revamp 2013-06-10T12:02:00-07:00 Rating: 4.5 Diposkan Oleh: Undercover 999